TechSociety Research provides in-depth research, analysis and consulting for any organization seeking customized research and analysis. TSR serves the high tech industry, Internet, social service organizations, public utilities and other organizations. TSR follows a best practices methodology for research design and implementation. We specialize in two broad areas of custom research, and also a specialization in grant support:
Our Approach
- In-depth discussions with client about project background, objectives and internal customers.
- Development of appropriate strategy – qualitative, quantitative or both.
- Literature reviews for content or methodology.
- Identification of appropriate methodology – CATI telephone, Internet survey, mail, executive interviews, ethnography and more.
- Design of the sampling plan (which people, how many, acquisition of sample)
- Development of the questionnaire (survey/guide development with an eye on the analysis)
- Production of tabs and toplines
- Statistical analysis of data and/or analysis of verbatims (text)
- Scoping of reporting and presentation requirements
- Establishment of project management protocols and contacts
- Onsite presentation in seminar-style discussion
No job too small
- Even the smallest of businesses can acquire necessary market insight for marketing, product development, customer research, etc.
- Even the largest of companies can get the flexibility and quality they need.
- Our fees are highly reasonable.
- We serve small companies with the same attention we give Fortune 500 companies.